Author Posts

How YOU and YOUR Customers Benefit From Surveys and Focus Groups

All to many times, we assume that other people THINK THE WAY WE DO – in fact, statistics tell us that 60% of our first impressions are WRONG due to this assumption. Think about it, age, gender, education, culture, family background, life experience, personality type, emotional make-up and the like, ALL make us who we […]

5 ways to Measure the Effectiveness of your Social Media

​Across the board, social marketers and CMOs alike view social media as the marketing channel with the greatest ability to drive both of the major directives of any marketing team: 1. To be the steward of the BRAND 2. To allocate budget according to fan DEMAND To be a steward of the brand: Creating brand […]

In Relentless Pursuit of Excellence…

Excerpted from: Wiley Publishers, The Art of Client Service: The Classic Guide, Updated for Today’s Marketers and Advertisers, 3rd Edition by Robert Solomon. Copyright (c) 2016 by Robert Solomon. All rights reserved. This book is available at all booksellers. ​Maurice Levy, the chair and CEO of the French holding company Publicis, is reputed to have […]

Why with Brand Advertising Group…it’s in the B.A.G.!

​By: Drew McLellan  Despite their best efforts to stand out, nearly every agency looks, sounds and acts just like every other one. We all think we have figured out how to differentiate ourselves using catchy tag lines and clever techniques, but from the outside looking in, it’s hard to tell the difference from one to […]

Social Outreach Strategies – What Makes Them Effective?

By: Lindsay Kolowich  As a marketer, you probably spend a lot of time thinking about how to promote and distribute the content your team creates – which includes social media outreach. After all, you know that by tapping into the right social networks and key influencers at the right times, you can expose your content […]

Bluegrass Roots...

We are proud to call Central Kentucky our home. Home to fast horses and bourbon, but also home to a group of creative thinkers who love a challenge and work every day to exceed our client's expectations.

Kentucky roots, hardy multi-generational family ties, and a traditional work ethic shape how we think. It makes us the perfect choice to take your message to our community, or a unique voice to present your story to the world. Let’s Talk. Let’s grow your business.


128 East Reynolds Road #250
Lexington, KY 40517


p. 859.293.5760


Mon-Fri 8:30 am – 5:30 pm

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Address: 128 East Reynolds Road #250 . Lexington . KY . 40517 / p. 859.293.5760 / f. 859.255.0421

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